Jane McKeever
 

I help you find the right words for the people you want to reach.

Clear, confident copywriting that brings your message to life.

Work with me

Why work with me

  • I can quickly understand your tone of voice and capture your vision, energy and personality.

  • I bring 20+ years experience in advertising, marketing and brand communication.

  • I am a creative, collaborative and reliable support to any team.


My services

  • Define or refine your brand’s verbal identity, and craft a voice that is consistent, confident and unmistakably you.

  • Copywriting and editorial for your written communication, including advertising campaigns, websites, reports, proposals, bids, presentations, marketing emails, social media messaging, video scripts and brochures.

  • Bring me in to fill temporary gaps, train your team or provide copywriting support on a regular basis.

 

Let’s bring your message to life

Whether you need brand voice, creative strategy or copywriting support, I’d love to help.

Work with me
 

Hear from the lovely people I work with

We really value Jane’s ability to understand a client’s tone of voice and infuse that into anything we are working on! Jane is flexible, open-minded… asks great questions and welcomes collaboration.
— Ox Creative Agency
Working with Jane was a breeze and seamless. She quickly grasped the brand’s tone of voice and delivered creative, engaging copy. Her attention to detail and commitment to quality shines out, making sure the copy is 100% what is required. Would highly recommend.
— Kovic Design Agency
Jane worked with us in a freelance capacity for 2 months. She is incredibly collaborative and creative. She has a wealth of knowledge and a great eye for detail. Her copywriting is fresh, contemporary and energetic. We wouldn’t hesitate to hire her again.
— Tinderbox Theatre
I’m thankful to Jane for her brilliant support in crafting the storyboard (presentation messaging). I appreciated her speed and flexibility in working late the day before we submitted the draft to design, so we could meet this key deadline...
— Business consultant
We loved working with Jane on our Toilet Twinning resources. Her style of writing fits really well with our tone of voice and she captured the energy and witty humour in just the right way.

She’s incredibly easy to work with, and you turn things around quickly and to a high standard, at reasonable cost!
— Toilet Twinning, Tearfund
Jane did a fantastic job (presentation writing).
— Array Aesthetics
Jane is a brilliant communicator who really listens and gets under the skin of a brand quickly. She’s easy to work with, thoughtful, and always bring a positive energy to the process. She cares about the details, and it shows in the quality of everything she delivers.

Jane has helped us sound more alive, more confident, and more ‘us’.
— Big Church Festival
 

Ready to chat?

Drop me a message at hello@janemckeever.com or use the form below.

 

About

 
 
Professional photograph of Copywriter Jane McKeever with yellow arch-shaped background

Photography: Matt Miller

Hello, I’m Jane

I am an experienced freelance copywriter and I’m passionate about helping my clients find the right words for their communication needs.

Why work with me

The best recommendation comes from the people I work with. They describe me as collaborative, creative, knowledgeable, thoughtful and positive (scroll up to read more). You can depend on my years of experience working in London in advertising and marketing, my strategic understanding of brand voice and my creative writing skills to get your words into shape.

Who I work with

I am based in Belfast but work with clients across the UK, US and Ireland. My work spans sectors including the arts, charities, education, accountancy, insurance, commercial real estate, engineering, telecoms, FMCGs and healthcare.

If you’d like to book me in for a project, or connect for future collaborations, please get in touch. I’d love to help.

 
Work with me
Whatever it is, the way you tell your story online can make all the difference.
— Quote Source
We really value Jane’s ability to understand a client’s tone of voice and infuse that into anything we are working on! Jane is flexible, open-minded… asks great questions and welcomes collaboration.
— Ox Creative Agency
Working with Jane was a breeze and seamless. She quickly grasped the brand’s tone of voice and delivered creative, engaging copy. Her attention to detail and commitment to quality shines out, making sure the copy is 100% what is required. Would highly recommend.
— —Kovic Design Agency